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Paris vs London: Two Fashion Capitals, Two Very Different Worlds

Paris vs London: Two Fashion Capitals, Two Very Different Worlds

And how to shop both confidently with Tellar.co.uk

If you’ve ever scrolled through Paris street style shots and thought, “I could never pull that off,” only to be equally mesmerised by London’s edgy, experimental fashion scene — you’re not alone. Paris and London might sit just over 200 miles apart, but when it comes to fashion, they speak completely different languages.

So what exactly sets these two cities apart? Why do they shape trends so differently? And more importantly — how can you shop both without getting your sizing completely wrong?

Let’s dive into the key differences between Paris fashion and London fashion — and how Tellar.co.uk helps decode the sizing maze across both.

The Paris Aesthetic: Timeless, Tailored, and Effortlessly Chic

Parisian fashion is like the best kind of understatement. It’s elegant without being showy, refined without trying too hard. French women (and men) are masters of curating timeless pieces and wearing them on repeat.

What defines Paris fashion?

  • Neutral palettes: Think camel, navy, white, grey.

  • Tailored silhouettes: A-line skirts, cropped jackets, slim trousers.

  • Minimalist accessories: Delicate jewellery, leather loafers, a well-worn trench.

Brands like Sézane, A.P.C., Rouje, and Celine epitomise this look. It’s all about building a capsule wardrobe where every piece fits perfectly — which, of course, makes accurate sizing essential. French brands often run small, especially in the bust and hip. So if you’re shopping online and unsure what a “FR 38” really means for your body, Tellar.co.uk makes it simple — it converts your actual measurements into the correct size, across over 1,500 brands.

The London Aesthetic: Bold, Eclectic, and Unapologetically Personal

Now walk through East London or Soho, and you’ll see something entirely different. London fashion celebrates individuality and experimentation. It’s not about blending in — it’s about expressing something. It might be a thrifted leather jacket thrown over a couture gown. Or Doc Martens with a satin midi skirt. Anything goes, and that’s the magic.

Key London fashion traits:

  • Mixing high and low fashion (think vintage meets Vivienne Westwood)

  • Layering textures, eras, and subcultures

  • Edgy tailoring and boundary-pushing silhouettes

From JW Anderson to Molly Goddard, Burberry to AllSaints, London’s designers reflect the city’s fearless, often rebellious spirit. There’s no “uniform” — but there’s a sense of freedom that you can feel in every hemline.

And with that freedom comes a challenge: inconsistent sizing. Some brands cater to androgynous frames, others use oversized fits, and many offer unisex cuts. Tellar.co.uk helps you cut through the chaos by analysing your own body data and matching you to the right size in each brand — whether you’re buying a structured Burberry coat or a deconstructed blazer from the high street.

How Fashion Week Reflects These Differences

Every season, the divide between Paris and London becomes clearest during Fashion Week.

In Paris…

Haute couture is revered. Shows are hosted in gilded salons, and the focus is on heritage, craftsmanship, and silhouette. Even the ready-to-wear collections lean classic — romantic blouses, sharp tailoring, perfectly proportioned knits. It’s about fashion as art, but still wearable, practical, and elegant.

In London…

Expect the unexpected. Designers here push boundaries, blur gender lines, and experiment with form and material. There’s less focus on elegance, more on ideas and provocation. If Paris is about dressing for the street café, London is dressing for the protest march, the rave, or the gallery.

And if you’ve ever tried buying a piece you saw on the runway from either fashion week, you’ll know: sizing is a minefield. Tellar solves that. Just measure once (or download our printable tape), and we’ll tell you your exact size in both a Parisian silk blouse and a London streetwear hoodie.

Which City Wins at Everyday Style?

Let’s break it down.

Paris:

  • Best for capsule wardrobes

  • Incredible for basics done right (trousers, coats, blouses)

  • Often less inclusive in sizing (especially for curvier bodies)

  • Brands run small and favour straight silhouettes

London:

  • Best for mixing trends and personal style

  • More variety in fits and sizes

  • Embraces diversity and experimental proportions

  • Brands range from high-end tailoring to oversized streetwear

So really, you don’t have to choose. Build a wardrobe that pulls from both: a classic Rouje wrap dress with chunky AllSaints boots? Yes please.

And to make that mix work, your sizes need to be right in both worlds. That’s why Tellar.co.uk exists.

How to Shop Both Cities with Confidence

Here’s how Tellar.co.uk makes cross-continental style totally stress-free:

✅ Accurate sizing in 1,500+ brands

Whether you’re ordering from Celine in Paris or COS in London, you’ll get real-time size recommendations based on your body.

✅ Instant brand-to-brand conversions

Forget guessing what a FR 38 means vs a UK 10 vs a US 6. Tellar handles the maths.

✅ Create a free profile in under 60 seconds

Once it’s done, you can reuse it for every store you shop from.

✅ Stay logged in, get smart recommendations

We’ll remember your measurements and match you to the best fitting size — even if you switch between 10 brands in one day.

Find your size in 1,500+ brands real-time. It’s free & easy.
Start here →

Final Thoughts: A Tale of Two Icons

If Paris is the rulebook, London is the rebellion. One gives you timeless polish, the other gives you fearless freedom. One demands a blazer and loafers, the other welcomes fishnets and frills. And that’s exactly why they both matter so much.

At the end of the day, the best wardrobe is a mix of both. Classic tailoring and eclectic layering. Structure and chaos. Celine and Selfridges.

Whatever your style, one thing’s for sure: you deserve to get the sizing right — first time.

Shop Smarter with Tellar.co.uk

Want to build a Paris meets London wardrobe without the sizing stress?

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john Webarising

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