How to Simplify Clothes Shopping Online
Author: Stylist and brand team at Tellar
Date: 2025
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Introduction: Why Online Shopping Is Convenient — but Stressful
Buying clothes online sounds simple — click, buy, wear. But in reality, it’s a minefield of unknowns:
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Will it fit?
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What size am I in this brand?
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Is the colour true to the photos?
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Can I return it easily?
The convenience of online shopping often comes with frustration, returns, and wasted money. According to retail studies, over 60% of online clothing returns are due to poor fit — not quality, price, or style.
If you're tired of getting it wrong, there’s good news: tools like Tellar.co.uk are making online shopping simpler, smarter, and tailored to you.
1. Know Your Measurements — Not Just Your Size
The single biggest reason online clothes don’t fit?
We rely on the size label, not actual body data.
A size 12 in Zara ≠ size 12 in COS ≠ size 12 in M&S.
Solution:
Get your chest, waist and hip measurements. That gives you a universal reference point, no matter what the brand calls your size.
🔗 Download a free printable measuring tape from Tellar.co.uk
Or use a soft measuring tape if you have one at home.
2. Use a Sizing Tool That Works Across Brands
Some websites offer sizing tools, but they only work on that one site. What you need is a centralised tool that compares your body to hundreds of brand size charts in one place.
That’s exactly what Tellar.co.uk does:
✅ Enter your measurements once
✅ Instantly get your size in 1,500+ brands
✅ No app, no extension, no signup required
3. Stick to Brands That Consistently Fit You
Once you know which brands match your body shape, build a shortlist. This helps you:
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Shop faster
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Reduce returns
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Build a capsule wardrobe that actually fits
Tellar lets you store your favourite brands and compare how each one sizes your body — perfect for streamlining future orders.
4. Save Your Profile to Skip Re-Measuring
If you don’t want to repeat your measurements every time, save your Tellar profile.
Create your account for free here:
➡️ https://www.tellar.co.uk/create-profile/
Your profile securely stores:
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Chest, waist, hips
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Preferred measurement unit (cm or inches)
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Brand-specific size comparisons
Log in any time to update your data or shop new stores:
➡️ https://www.tellar.co.uk/log-in-page/
5. Use Accurate Filters When Browsing
On most online stores, filters like “Size 10” or “Medium” are vague unless you’re sure that’s your size in that brand.
Instead:
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Filter by garment type (e.g. fitted blazer vs relaxed jumper)
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Check fabric — stretchy fabrics are more forgiving
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Use the Tellar overlay (coming soon via Chrome plugin) to get size advice on supported stores
6. Check Return Policies — Before You Checkout
Even when you're confident in the fit, returns happen.
Before you buy:
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Look for free returns (especially for international sites)
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Check the return window (some sales items are non-returnable)
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Save the return label PDF or confirmation email
Tip: Avoid shops that only offer credit notes unless you’re 100% sure you’ll shop there again.
7. Avoid Buying Multiple Sizes "Just in Case"
Ordering 3 sizes of the same item might feel like the safe bet — but it’s expensive, unsustainable, and often leads to:
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Delayed refunds
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Return charges
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Decision fatigue
Using Tellar saves you from this guesswork. You’ll know the best size for your exact body before you add to cart.
Real Example: One Body, Five Brands
Let’s say your measurements are:
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Chest: 90 cm
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Waist: 72 cm
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Hips: 97 cm
Here’s how Tellar.co.uk maps your size:
Brand |
Recommended Size |
---|---|
Zara |
M |
Mango |
M/L |
COS |
14 |
H&M |
12 |
White Stuff |
12 |
With Tellar, there’s no more guesswork — just answers.
8. Stay Organised With a Digital Fit Journal
Keep a quick reference doc or note on your phone with:
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Your measurements
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Your size in common brands
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Notes like “Next jeans run tight” or “M&S blazers roomy in the shoulders”
It saves time when shopping seasonally or during sales.
But even better — just let Tellar.co.uk store and manage that data for you.
9. Follow Brands with Consistent Sizing & Shape Logic
Some brands change their sizing frequently. Others maintain consistent fit rules year after year.
Brands with relatively consistent sizing include:
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White Stuff
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Uniqlo
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Boden
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Reiss (formalwear)
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H&M (conscious basics)
If you find one that works for you, use Tellar to find other brands with similar shape logic.
10. Use Tellar.co.uk — Your Personal Sizing Assistant
If you want to simplify online shopping for good, just bookmark Tellar.
🔗 Core links:
You’ll shop faster, smarter, and more confidently — without ever opening another size chart.
Follow Tellar.co.uk for More Shopping Shortcuts
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Instagram: @Tellarsizing
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Twitter (X): @Tellar100
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Pinterest: https://www.pinterest.co.uk/TellarUK
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Facebook: https://www.facebook.com/TellarSizing
Final Thought: Shopping Shouldn’t Be a Puzzle
Online shopping should feel easy — not like detective work.
With your measurements, brand-specific sizing, and a personalised profile, you can finally buy clothes that fit first time.