Does the Brand Izabel London Run Big or Small? What Is Their Sizing Like & What’s Worth Buying?

Izabel London is known for offering affordable, trend-led fashion for women who want versatile pieces without compromising on style. Stocked across major UK retailers like New Look and Debenhams, the brand caters to a wide range of sizes—from petite to plus—and covers everything from occasion dresses to everyday basics. But before you place an order, a common question arises: Does Izabel London run big or small?

📌 In case you don’t read this whole post, here’s the key takeaway: Tellar.co.uk matches your exact body measurements to over 1,500+ brands—including Izabel London. It takes just one quick, free setup, and you’ll never have to check a size chart again. We’ll even send you a free measuring tape. It’s always free, with no hidden catches—and we’ve analysed every single brand’s sizing data to make your shopping experience smooth, accurate, and frustration-free.

Meet Izabel London: Accessible Fashion with Broad Appeal

Izabel London has carved a niche in the UK high-street space for:

Easy-to-wear styles
Size inclusivity (sizes 8 to 26)
Affordable price points
Occasion and casual collections
Strong online and department store presence

Their collections include wrap dresses, A-line skirts, stretch trousers, tunics, and trend-responsive seasonal drops—often made with forgiving cuts and comfortable materials.

But is their sizing consistent? Let’s break it down.

So, Does Izabel London Run Big or Small?

Short answer: Izabel London typically runs true to size—but some styles may run slightly small across the bust and hip.

From analysing customer feedback, garment measurements, and fit reports:

For Standard Sizes (8–16):

Most styles fit true to size, but more tailored items (like fitted dresses or woven fabric pieces) may run slightly small in the bust or upper arm.
Stretchy and relaxed-fit styles usually offer some forgiveness.

For Plus Sizes (18–26):

Plus-size pieces tend to run generous, especially in looser fits like smock dresses or elasticated waist styles.
Fitted styles may still feel tight in the bust or sleeves—check measurements closely.

🧵 Want to know your exact size in Izabel London? Use Tellar’s tool here—we match your measurements to every size chart the brand uses.

Fabric Fit & Feel: Why Some Pieces Vary

Izabel uses a wide mix of fabrics across collections. Some provide a little stretch, while others can restrict movement depending on your body shape.

💫 Jersey Knit Styles

Found in most tunics, wrap dresses, and tops
Soft, comfortable, and stretchy
Fit tip: True to size—ideal for curvier bodies

✨ Polyester Wovens

Used in occasion dresses and pleated skirts
Less stretch, prone to feeling tight if you’re busty or broad-shouldered
Fit tip: Size up in more tailored styles

👗 Chiffon or Sheer Fabrics

Floaty blouses and occasionwear
Often comes with a lining that’s snugger than the outer layer
Fit tip: Choose your larger size for comfort

Which Pieces Are Worth Buying from Izabel London?

Based on customer reviews, return data, and style versatility, here are the most popular and best-fitting pieces:

1. Wrap Dresses

A consistent bestseller thanks to their flattering fit for all body shapes. Elasticated waist and tie closures make them adjustable.

➡️ Fit tip: Stick to your regular size unless you’re fuller-busted—then size up.

2. Smock and Tiered Dresses

Comfortable, casual, and breezy—especially good for warmer months or layering.

➡️ Fit tip: True to size, but can feel oversized—size down if you want less volume.

3. Elasticated Waist Trousers

Relaxed-fit bottoms with a stretch waistband—great for casual workwear or holidays.

➡️ Fit tip: True to size with some flexibility.

4. Printed Tunic Tops

Ideal for workwear or dressed-up casual outfits. Often made in stretch fabrics.

➡️ Fit tip: True to size, forgiving around the middle.

5. Occasionwear

Lace-trimmed dresses, jumpsuits, and pleated skirts. These tend to be less flexible.

➡️ Fit tip: If non-stretch, size up—especially around bust and arms.

Comparison: Izabel London vs Similar UK High-Street Brands

Brand	Fit Compared to Izabel London
New Look	Very similar sizing
Dorothy Perkins	Slightly more generous
Oasis	Izabel is more forgiving
Roman Originals	Similar cuts, same size fit
Phase Eight	More tailored, runs smaller

Want to compare across all of them? Tellar.co.uk lets you match your size across brands instantly.

Real User Fit Issues (And How to Fix Them)

❌ “It fits perfectly on the waist but tight on the bust.”

Common in tailored Izabel dresses. Use Tellar to see which cut works for your shape.

❌ “Size 16 fits in trousers but not in tops.”

That’s why Tellar uses your actual measurements instead of assuming top and bottom sizes are the same.

❌ “Izabel’s size guide says one thing, but the dress still didn’t fit.”

Tellar has already fact-checked and analysed Izabel London’s real-world size data—so you get the most accurate match the first time.

Why You Should Use Tellar Before Buying Izabel London

Tellar.co.uk is your free sizing assistant, made to eliminate guesswork with high-street and designer brands. Here’s what you get:

✅ Enter your chest, waist, and hip once
✅ Instantly access your size in over 1,500 brands, including Izabel
✅ Free measuring tape posted to you
✅ Skip size charts forever
✅ Adjust results between cm or inches
✅ Totally free, always—no catch, no upsell

🎯 Create your profile now and shop with confidence.

Backlinks to Other Tellar Sizing Posts You’ll Love

Does Roman Originals Run Big or Small?
Dorothy Perkins Sizing Guide
Zara vs H&M Fit Comparison
How to Measure Yourself Accurately
Best High-Street Brands for Curvy Women

Follow Tellar for More Accurate Fit Advice

We post weekly fit breakdowns, how-to-measure videos, and brand-specific size alerts.

Final Word: Izabel London Sizing Is Mostly Reliable—With a Few Watch-Outs

Izabel London offers great fashion for a wide range of women, and most of their sizing is consistent and forgiving. However, you’ll want to be careful with fitted styles, woven fabrics, and bust-heavy cuts—especially if you’re between sizes.

That’s why Tellar.co.uk is your ultimate sizing companion. No more guesswork, no more returns. Just enter your measurements once and we’ll tell you your size in Izabel London and over 1,500 other brands—quick, accurate, and always free.

“Find your size in 1,500+ brands real-time. It’s free & easy.”

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