Does Liu Jo Run Big or Small? What Is Their Sizing Like – and What Should You Buy?
Author: Stylist at TellarDate: 2025
Liu Jo is one of Italy’s most glamorous exports, known for its sleek tailoring, feminine silhouettes, and luxurious denim. Whether it’s a fitted blazer, embellished jeans, or a tailored jumpsuit, the brand oozes confidence and European polish. But there’s one question that pops up again and again: Does Liu Jo run big or small? And what are the best pieces to invest in?
👉 Before we dive deeper: Tellar.co.uk has analysed every single brand’s size data, including Liu Jo. Just complete a one-time quick setup, receive your free measuring tape, and instantly access your size in 1,500+ brands whenever you need it.
It’s always free to use, with no catches — and matches your exact measurements perfectly. So you never need to check a size chart again.
Liu Jo: Italian Glamour Meets Everyday Wear
Founded in 1995 in Capri, Italy, Liu Jo blends seductive styling with ready-to-wear versatility. The brand balances structured tailoring with romantic detail, offering:
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Embellished jeans
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Sleek day-to-night dresses
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Fitted blazers
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Flattering jumpsuits
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Premium basics with shine and structure
Whether you’re after a sharp silhouette or soft sophistication, Liu Jo delivers — but the sizing isn’t always straightforward.
Does Liu Jo Run Big or Small?
The Quick Verdict:
Liu Jo tends to run small, especially in more structured items like jeans, blazers, and fitted tops. Italian sizing also contributes to the slim fit — if you’re used to UK high-street brands, expect Liu Jo to feel at least one size smaller.
According to Tellar.co.uk data, 74% of Liu Jo styles run smaller than UK brand equivalents, particularly through the bust, waist, and hips.
Detailed Fit Breakdown by Category
1. Liu Jo Jeans
A flagship product for the brand, Liu Jo denim includes push-up styles, skinny fits, and classic cuts. These jeans are known for:
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Snug, sculpting waistbands
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Stretch denim that holds shape but doesn’t relax much
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Low to mid rise cuts
Fit Verdict: Runs small – especially if you’re curvy. Size up or use Tellar to convert your size from brands like Guess or Miss Sixty.
2. Tops & Blouses
Often featuring lace, sheer panels, or embellishment, Liu Jo’s tops favour a slim, polished fit.
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Narrow across the shoulders and chest
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Shorter in the torso
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Some styles have limited stretch
Fit Verdict: Runs slightly small – size up if you have a fuller bust or broader shoulders.
Compare to: Grace Karin, Emanuel Ungaro
3. Dresses
Whether it’s a bodycon midi or a ruffled mini, Liu Jo dresses accentuate the body with fitted waists and clean tailoring.
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Often fully lined, offering less give
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Sizing varies between styles (bodycon vs. skater)
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Best fit achieved by matching waist + bust ratio
Fit Verdict: True to size or slightly small, especially in structured styles.
For similar body-focused fits, see Dolce & Gabbana or Giambattista Valli.
4. Blazers & Tailoring
Fitted, clean-lined, and often cropped, Liu Jo jackets are sharp and body-hugging.
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Narrow in the waist
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Slightly short in sleeve and body length
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Limited stretch
Fit Verdict: Runs small – size up or check shoulder width with Tellar before buying.
5. Trousers, Jumpsuits & Skirts
Tailored pants and jumpsuits are made to sculpt and flatter, while skirts often include embellishments or fitted waistbands.
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Trousers can be snug around the hips
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Waistbands usually run small
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Jumpsuits may be tight in the bust/torso if tall
Fit Verdict: Runs small, especially in trousers. Jumpsuits may require sizing up for height.
Compare to similar silhouettes from Femme Chen Wang or Eres
Customer Feedback: What Real Shoppers Say
“I ordered my usual size in the jeans and they were way too tight. Tellar showed me I needed to size up — and it was spot on.” – Trustpilot
“The tailoring is incredible, but the sizing is smaller than Zara or Mango. I always use Tellar now.” – MatchesFashion review
“Liu Jo dresses are flattering but definitely made for a slimmer fit. I rely on Tellar to get the bust and waist right.” – Instagram comment
Why Liu Jo’s Sizing Can Be Tricky
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Italian brands often run smaller than UK equivalents
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Style-to-style variation: Stretch pieces fit differently to tailored ones
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Limited size charts from some retailers
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Sizing for petite vs. tall builds can vary widely
That’s why Tellar.co.uk is essential — it removes the guesswork by comparing your body or your known brand sizes to Liu Jo’s exact fit profile.
“We’ve analysed every single brand’s size data and match it to you perfectly — so you never need to check a size chart again.”
How to Find Your Liu Jo Size with Tellar.co.uk
Tellar.co.uk is the UK’s leading free fashion sizing tool. Use it to:
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📏 Enter your exact measurements (or known size from another brand)
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🎯 Get your perfect Liu Jo size, instantly
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🔄 Compare with over 1,500 fashion brands
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📬 Receive a free tape measure by post
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💬 Access your size any time – no log-in fees, no subscriptions
🔗 Try it now – free and instant
Best Liu Jo Items to Invest In
Looking to shop Liu Jo? These pieces consistently rank as bestsellers and offer strong resale value.
1. Liu Jo Bottom-Up Jeans
Designed to lift and sculpt, these jeans use strategic stitching and firm stretch denim.
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Available in skinny, flare, and bootcut
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Ideal for hourglass or petite frames
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Size up for comfort in the waistband
2. Tailored Blazers
A wardrobe staple, especially in monochrome or pastel tones. Often sold as part of a co-ord set.
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Choose fitted styles with a single-button closure
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Match to tailored trousers for full effect
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Use Tellar to check bust/waist/shoulder ratios
3. Day-to-Night Dresses
Ideal for work, dinner, or events. These styles often feature:
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Strategic pleats
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Waist cinching
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Jewel-toned colour palettes
4. Structured Bags & Accessories
While not affected by sizing, Liu Jo’s bags are popular, long-lasting, and often seen in UK retailers like House of Fraser and Very.
Related Posts from Tellar.co.uk
Want to compare Liu Jo sizing with similar brands? Read:
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Final Verdict: Does Liu Jo Run Big or Small?
Category |
Sizing Verdict |
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Jeans |
Runs Small |
Tops/Blouses |
Slightly Small |
Dresses |
True to Small |
Blazers/Tailoring |
Runs Small |
Jumpsuits/Trousers |
Runs Small |
Accessories |
Not size-sensitive |
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