Are Online Fashion Magazines Still Worth It? I Took a Closer Look

I’ll be honest—when I stopped buying glossy fashion magazines a few years ago, I thought I was done with them for good. What used to be a monthly ritual—flipping through the latest Vogue or ELLE with a coffee in hand—had slowly been replaced by Instagram, TikTok, and Pinterest boards. It felt quicker, more immediate, and definitely more interactive.

But then something changed.

I found myself wanting more than short captions and trend snippets. I wanted deeper insight. Who was designing what? Why were certain silhouettes suddenly everywhere? What did “quiet luxury” actually mean beyond a hashtag? I started revisiting online fashion magazines—and I realised I’d written them off too soon.

So, are online fashion magazines still worth it in 2025? After diving back in, my answer is a firm yes—with a few caveats.

They're Not Just Digital Scans Anymore

First, it’s important to recognise that today’s online fashion magazines are not just web versions of print issues. They're dynamic, fast, and often filled with content you won't find anywhere else.

Some of the best digital magazines—like Vogue Runway, Dazed, i-D, and Business of Fashion—offer:

Real-time fashion week coverage
In-depth designer interviews
Long-form opinion pieces
Shoppable editorials
Street style photography from around the world

And crucially, they give context. Unlike a TikTok video or a Reels trend, these platforms explain the why behind fashion shifts, not just the what.

They Help You Understand Trends Before They Hit Stores

One thing I’ve noticed from reading digital fashion editorials is that they predict trends well before they appear on the high street.

Earlier this year, The Gentlewoman featured a piece on the evolution of suiting and the return of low-waisted tailoring. A few months later, Mango and COS both dropped relaxed-fit trousers and oversized blazers in their spring collections.

Digital magazines like Vogue and Who What Wear are constantly decoding runways and making trend forecasts easier to understand—and easier to shop. And while influencers give you styling inspiration, magazines tell you where it all started.

They're Ideal for Fashion Students and Creatives

If you're studying fashion or working in the industry, digital editorial platforms are still essential. You’ll get:

Photographic inspiration from top stylists and emerging talent
Access to international designer coverage you’d never find on Instagram
Visual case studies for shape, proportion, and styling direction
Smart commentary on culture, identity, and sustainability in fashion

They also function as archives. If I want to revisit Jacquemus SS21 or the rise of balletcore, I know I can rely on Vogue Runway’s searchable database—not scroll endlessly on TikTok.

But Not All Digital Mags Are Created Equal

While many are worth bookmarking, some online fashion magazines have become too commercial—stuffed with affiliate links and fast fashion roundups that read more like ads than editorial.

That’s why I tend to stick to:

Vogue Runway – For designer collections and show reviews
i-D – For subculture, creativity, and emerging voices
Business of Fashion – For serious industry reporting
Dazed Digital – For boundary-pushing visuals
The Cut – For thoughtful cultural analysis

These platforms still value strong journalism, creative photography, and fashion intelligence. They’re less about selling and more about storytelling.

They Inspire, But Don’t Always Help You Shop

Here’s the thing: digital fashion magazines are great at showing you what’s trending. They’ll tell you that sculptural tailoring is back, or that drop-waist dresses are everywhere this season.

But they won’t always help you with the next step: What size do I buy in that brand?

As someone who’s been caught out by Zara’s unpredictable sizing (Medium fits like a Small) or COS’s oversized cuts (do I size down or not?), I know that inspiration doesn’t always equal information.

That’s where Tellar.co.uk fills the gap.

How I Use Tellar.co.uk Alongside Fashion Content

Here’s how I’ve built my fashion routine lately:

I read an article on i-D or The Cut about an emerging silhouette (e.g. cargo skirts or drop shoulders).
I spot a few versions in stores I love—COS, Mango, & Other Stories.
Before I buy, I check Tellar.co.uk to find my exact size in each brand.

Tellar matches your actual body measurements (or your known size in one brand) to over 1,500 labels, including all the ones featured in editorial content. It’s free, fast, and so much more accurate than guessing or relying on vague size charts.

🟩 Create your free Tellar profile

🟩 Download the printable measuring tape here

🟩 Check your size instantly in Mango, COS, Zara, and more

Final Thoughts: Worth It—With the Right Tools

So yes—online fashion magazines are still very much worth it. They’ve adapted to the digital age with agility, insight, and impressive creativity. They help you see the bigger picture behind the microtrends. And if you’re serious about fashion—not just as entertainment, but as craft and culture—they’re essential reading.

But to turn that inspiration into action? You need tools that speak to real-life concerns like fit, body shape, and brand inconsistency.

That’s why I pair my fashion reading with Tellar. Editorial for the mind. Tellar for the body.

Let Tellar Help You Wear the Trend—Not Just Watch It

🟩 Create your free Tellar profile today

🟩 Find your fit in over 1,500 brands

🟩 Print your free measuring tape and size smarter

Follow Tellar.co.uk for Fit-First Fashion:

Tellar.co.uk – Find your size in 1,500+ brands real-time. It’s Free & Easy.